Innovating Sound: Insights from Deirdre Findlay on The Speed of Culture Podcast
Explore Deirdre Findlay's journey from finance to Chief Commercial Officer at Sonos on "The Speed of Culture" podcast. Discover how Sonos is revolutionizing audio with their first headphones, Sonos Ace, and the strategic marketing behind their launch. Learn about Deirdre's career growth, the importance of company culture, and Sonos' focus on best-in-class sound quality and design.
Revolutionizing Membership: Insights from Mary Ellen Jelenek on The Speed of Culture Podcast
Discover how American Express is transforming from a payments company to a lifestyle brand with Mary Ellen Jelenek, SVP of Global Brand Marketing and Sponsorships, on "The Speed of Culture" podcast. Learn about the evolution of Amex, from traveler's checks to premium experiences, and how the brand leverages data to drive customer engagement. Explore the importance of live sports, the power of exclusive events, and the future of AR/VR in enhancing customer experiences. Stay ahead in the dynamic world of marketing with these insights.
Navigating the Intersection of Creativity and Commerce: Insights from Dmitri Siegel on The Speed of Culture Podcast
Explore the dynamic interplay between creativity and commerce with Dmitri Siegel, Chief Creative Brand and Digital Officer at Urban Outfitters, on "The Speed of Culture" podcast. Dmitri shares his journey through the evolving landscape of retail and marketing, highlighting the importance of balancing creativity with strategic business planning. Key insights include the shift from performance marketing to AI-driven strategies, leveraging real-life experiences for digital engagement, and aligning brand values with business practices.
Unpacking the Evolution of XBox & Gaming: Insights from Corp Dametra Johnson-Marletti’s Journey at Microsoft
Discover the transformative journey of Microsoft's gaming division with insights from Dametra Johnson-Marletti, Corporate VP of Gaming Consumer Sales. In our latest podcast episode on "The Speed of Culture," Dametra discusses the evolution of Xbox, the importance of a unified company culture under Satya Nadella, and the future of gaming with AI and cloud technology. Learn how Microsoft's "Xbox Everywhere" initiative is revolutionizing gamer experiences and why diversity and accessibility are central to their strategy. Tune in for a deep dive into the future of gaming and the innovative strategies driving Microsoft's success.
Unleashing the Power of Design: A Deep Dive with Canva's Cat van der Werff on The Speed of Culture Podcast
Discover how Canva, under the creative leadership of Cat van der Werff, has transformed from a startup into a global design powerhouse. In this episode of "The Speed of Culture" podcast, Matt Britton, CEO of Suzy, explores Canva’s mission to democratize design, the integration of AI tools, and their expansion into the enterprise market. Learn about Canva's core values of simplicity, accessibility, and empowerment, and how they continue to inspire creativity and drive innovation. Dive into the future of design with insights on Canva's AI advancements and their vision for social impact.
Airbnb’s Ultimate Destination: Exploring Extraordinary Experiences with Global Head of Marketing Hiroki Asai
In this episode of The Speed of Culture, Matt Britton chats with Hiroki Asai, Global Head of Marketing at Airbnb. Hiroki shares insights on leveraging creativity for brand storytelling, the importance of design in creating memorable experiences and introducing Airbnb's exciting new Icons category.
The Golden Age of Marketing: Insights from Vineet Mehra, CMO at Chime
In the latest episode of "The Speed of Culture" podcast, Matt Britton, CEO of Suzy, chats with Vineet Mehra, Chief Marketing Officer at Chime and one of Forbes' Top 50 Entrepreneurial CMOs. Dive into the golden age of marketing, where real-time customer insights, AI, and advanced measurement tools are revolutionizing the industry. Discover how Vineet transitioned from traditional CPG companies to tech startups, the importance of balancing brand building with direct response, and Chime's innovative approach to financial services. Learn why now is the best time to be a marketer and how to thrive in this dynamic landscape.
Exploring the Future of Marketing Technology with Ivan Dashkov: Puma's Journey into VR and Digital Goods
In a recent episode of the "Speed of Culture" podcast, Ivan Dashkov, Head of Emerging Marketing Technology at Puma Group, shared insights on Puma's innovative ventures into VR, AR, and digital goods. Ivan discussed the collaboration with Meta to create the world's smallest gym, highlighting the potential of VR and AR in revolutionizing consumer experiences. He also emphasized Puma's balanced focus on style and performance, and the brand's successful digital activations on platforms like Roblox. Discover how Puma is navigating the future of digital marketing and engaging the next generation of consumers through cutting-edge technology and strategic partnerships.
Navigating the Creative Journey: Insights from Mandy Rassi, CMO of Michael's Stores
In a recent episode of the "Speed of Culture" podcast, Mandy Rassi, SVP and CMO of Michael's Stores, shared her journey from Procter & Gamble to leading marketing at Michael's. Mandy discussed the evolving landscape of retail media, emphasizing the importance of consumer data and personalized marketing. She highlighted Michael's new purpose of fueling the joy of creativity, stressing the brand's role in promoting mental well-being through creative pursuits. Mandy also introduced MakerPlace, a platform supporting handmade goods and small businesses, reinforcing Michael's commitment to fostering creativity. Explore how Mandy's insights are shaping the future of retail and consumer engagement.
Alicia Tillman, CMO of Delta Airlines: Navigating the Intersection of Technology & Storytelling
Discover how Alicia Tillman, CMO of Delta Airlines, leverages technology and storytelling to keep Delta culturally relevant and ahead of market trends. In this insightful blog post, explore her journey from American Express to Delta, her strategies for engaging Gen Z and Gen Alpha, and her vision for enhancing customer experiences through innovation. Learn valuable lessons on leadership, continuous learning, and building a lifestyle brand from one of the world’s most influential CMOs.
Embracing Cultural Relevance and Sustained Innovation: Insights from Monica McGurk, CEO of Tropicana
Discover how Monica McGurk, CEO of Tropicana Brand Group’s North American business unit, balances tradition and innovation to keep the beloved orange juice brand culturally relevant and ahead of market trends. In this insightful blog post, learn about Monica’s journey from a family farm to leading Tropicana, her strategies for sustaining innovation, and the importance of empathy and storytelling in leadership. Explore Tropicana’s approach to product and packaging innovation, and gain valuable takeaways for aspiring leaders.
Navigating Financial Literacy and Empowerment: Insights from Nicole Lapin
In an era of unprecedented economic turbulence and rapid change, understanding personal finance is crucial. Nicole Lapin, a renowned financial expert and media personality, demystifies finance to empower individuals in taking control of their financial futures. In a recent episode of "The Speed of Culture" podcast, hosted by Matt Britton, CEO of Suzy, Nicole shared her journey and insights on financial literacy, entrepreneurship, and the evolving landscape of consumer finance. Discover how Nicole's innovative approach and practical advice are bridging financial literacy gaps and shaping the future of personal finance.
Captivating Gen Z: Lynn Teo, CMO of Northwestern Mutual, Shares Her Blueprint for Building Long-Term Brand Loyalty
In this insightful interview, Lynn Teo, CMO of Northwestern Mutual, shares her expert strategies for engaging Gen Z. Discover how relevance, empathy, and innovative digital tactics are essential for building long-term brand loyalty. Learn from Lynn’s unique journey from the agency side to a leading role in financial services, and explore her blueprint for holistic financial planning and effective social media engagement.
Embracing Disruption: Insights from Kory Marchisotto, CMO of e.l.f. Beauty
In a recent episode of The Speed of Culture podcast, Kory Marchisotto, CMO of e.l.f. Beauty, discusses the brand's disruptive ethos and consumer-centric strategies. Learn how e.l.f. leverages first-party data, embraces digital platforms like TikTok and Twitch, and maintains a strong commitment to values such as cruelty-free practices and fair trade certification. Discover the innovative approaches driving e.l.f.'s success and how the brand stays in lockstep with its community. Explore e.l.f.'s journey from digital native to Super Bowl advertiser and its future in the evolving beauty landscape.
Navigating the Future of Digital Experiences: Insights from Don McGuire, CMO of Qualcomm
In a recent episode of The Speed of Culture podcast, Don McGuire, CMO of Qualcomm, discusses the transformative role of AI, the resurgence of the PC market, and Qualcomm’s strategic focus on automotive technology. Highlighting the shift from hardware to software-driven innovations, Don shares how Qualcomm is leveraging AI across various devices and emphasizes the importance of ethical AI and collaborative governance. Discover how Qualcomm is building a community around its Snapdragon brand and driving the future of digital experiences. Learn more about the evolving tech landscape and Qualcomm’s innovative strategies.
The Future of TV Advertising: Insights from Jon Steinlauf, Chief U.S. Advertising Sales Officer at Warner Bros. Discovery
In a recent episode of The Speed of Culture podcast, Jon Steinlauf, Chief U.S. Advertising Sales Officer at Warner Bros. Discovery, discusses the evolving landscape of TV advertising. From the importance of targeting and addressability in streaming to the enduring role of sports in linear TV, Jon shares valuable insights on current trends and future directions. Learn how Warner Bros. Discovery is leveraging its extensive portfolio to create innovative advertising opportunities and navigate the rapidly changing media environment. Discover strategies for brands to thrive in this dynamic industry.
Empowering Women in Tech and Beyond: Insights from Shelley Zalis, CEO of The Female Quotient
In a recent episode of The Speed of Culture podcast, Shelley Zalis, CEO of The Female Quotient, discusses her groundbreaking work in market research and her mission to achieve gender equality in the workplace. Shelley shares her journey from pioneering online research with OTX to founding The Female Quotient, a global community dedicated to closing the gender gap. Learn how Shelley's innovative strategies and passion for gender equality are transforming industries and empowering women worldwide. Discover actionable insights for leaders to foster inclusive workplaces and drive meaningful change.
Navigating the Evolving Consumer Payment Landscape: Insights from Klarna’s CMO, David Sandstrom
In a recent episode of The Speed of Culture, Klarna's CMO David Sandstrom discussed the evolution of consumer payment preferences, the rise of buy now, pay later (BNPL) models, and the future of e-commerce. Drawing from his extensive experience in the agency world and his role at Klarna, David highlighted the shift towards alternative payment methods driven by younger generations wary of credit card debt. He also explored the integration of AI in personalized shopping experiences, positioning Klarna as a leader in the evolving digital landscape. Discover how Klarna's innovative approach is transforming the payment industry and what it means for consumers and merchants alike.
The Future of Work and Self-Satisfaction: Insights from Kevin Moffitt, President of Office Depot and OfficeMax
In the latest episode of The Speed of Culture podcast, Matt Britton, CEO of Suzy, sits down with Kevin Moffitt, President of Office Depot and OfficeMax, to discuss the future of work, self-satisfaction, and the innovative strategies driving business success. Kevin shares insights from his 20+ years in omni-channel and e-commerce management, highlighting the importance of self-satisfaction and wellness in the workplace. He also discusses the 'Imagine Success' podcast series, which showcases inspirational stories of small business owners and entrepreneurs. Learn how Office Depot and OfficeMax are adapting to changing consumer behavior, leveraging technology, and investing in employee well-being and sustainability. Tune in to discover how these strategies are helping the company thrive in a rapidly evolving landscape.