Innovating Sound: Insights from Deirdre Findlay on The Speed of Culture Podcast
Explore Deirdre Findlay's journey from finance to Chief Commercial Officer at Sonos on "The Speed of Culture" podcast. Discover how Sonos is revolutionizing audio with their first headphones, Sonos Ace, and the strategic marketing behind their launch. Learn about Deirdre's career growth, the importance of company culture, and Sonos' focus on best-in-class sound quality and design.
Revolutionizing Membership: Insights from Mary Ellen Jelenek on The Speed of Culture Podcast
Discover how American Express is transforming from a payments company to a lifestyle brand with Mary Ellen Jelenek, SVP of Global Brand Marketing and Sponsorships, on "The Speed of Culture" podcast. Learn about the evolution of Amex, from traveler's checks to premium experiences, and how the brand leverages data to drive customer engagement. Explore the importance of live sports, the power of exclusive events, and the future of AR/VR in enhancing customer experiences. Stay ahead in the dynamic world of marketing with these insights.
The Golden Age of Marketing: Insights from Vineet Mehra, CMO at Chime
In the latest episode of "The Speed of Culture" podcast, Matt Britton, CEO of Suzy, chats with Vineet Mehra, Chief Marketing Officer at Chime and one of Forbes' Top 50 Entrepreneurial CMOs. Dive into the golden age of marketing, where real-time customer insights, AI, and advanced measurement tools are revolutionizing the industry. Discover how Vineet transitioned from traditional CPG companies to tech startups, the importance of balancing brand building with direct response, and Chime's innovative approach to financial services. Learn why now is the best time to be a marketer and how to thrive in this dynamic landscape.
Navigating Financial Literacy and Empowerment: Insights from Nicole Lapin
In an era of unprecedented economic turbulence and rapid change, understanding personal finance is crucial. Nicole Lapin, a renowned financial expert and media personality, demystifies finance to empower individuals in taking control of their financial futures. In a recent episode of "The Speed of Culture" podcast, hosted by Matt Britton, CEO of Suzy, Nicole shared her journey and insights on financial literacy, entrepreneurship, and the evolving landscape of consumer finance. Discover how Nicole's innovative approach and practical advice are bridging financial literacy gaps and shaping the future of personal finance.
Captivating Gen Z: Lynn Teo, CMO of Northwestern Mutual, Shares Her Blueprint for Building Long-Term Brand Loyalty
In this insightful interview, Lynn Teo, CMO of Northwestern Mutual, shares her expert strategies for engaging Gen Z. Discover how relevance, empathy, and innovative digital tactics are essential for building long-term brand loyalty. Learn from Lynn’s unique journey from the agency side to a leading role in financial services, and explore her blueprint for holistic financial planning and effective social media engagement.
Empowering Women in Tech and Beyond: Insights from Shelley Zalis, CEO of The Female Quotient
In a recent episode of The Speed of Culture podcast, Shelley Zalis, CEO of The Female Quotient, discusses her groundbreaking work in market research and her mission to achieve gender equality in the workplace. Shelley shares her journey from pioneering online research with OTX to founding The Female Quotient, a global community dedicated to closing the gender gap. Learn how Shelley's innovative strategies and passion for gender equality are transforming industries and empowering women worldwide. Discover actionable insights for leaders to foster inclusive workplaces and drive meaningful change.
Navigating the Evolving Consumer Payment Landscape: Insights from Klarna’s CMO, David Sandstrom
In a recent episode of The Speed of Culture, Klarna's CMO David Sandstrom discussed the evolution of consumer payment preferences, the rise of buy now, pay later (BNPL) models, and the future of e-commerce. Drawing from his extensive experience in the agency world and his role at Klarna, David highlighted the shift towards alternative payment methods driven by younger generations wary of credit card debt. He also explored the integration of AI in personalized shopping experiences, positioning Klarna as a leader in the evolving digital landscape. Discover how Klarna's innovative approach is transforming the payment industry and what it means for consumers and merchants alike.
From Niche to Mainstream: The NFT Evolution with Matt Medved, Co-Founder, CEO, and Editor-in-Chief of nft now
Matt Medved, Co-Founder, CEO, and Editor-in-Chief of nft now, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Matt unveils the true potential of NFTs and tokenized media in the emerging Web 3.0 era, highlighting how NFTs empower digital ownership, why tokenized media is the next big thing, and how nft now brings this new technology from niche to mainstream.
Embracing the Slop With Ally Financial’s Chief Marketing Officer Andrea Brimmer
In this insightful podcast episode, Andrea Brimmer, the Chief Marketing and PR Officer at Ally Financial, shares her journey from the advertising world to the digital banking realm. She provides an in-depth view of the transition of Ally Financial to a digital bank and the subsequent shifts in consumer behavior due to the launch of the iPhone and the COVID pandemic. The episode also delves into the intersection of gaming and financial literacy, exploring the potential of payment models and consumer behavior in esports. Furthermore, it explores the significant changes in NCAA athlete sponsorships and their anticipated impact on college athletics. Key discussions include monetizing Animal Crossing, building digital banks, and exploring the future of finance, gaming, and sports.
Lara Balazs, Chief Marketing Officer at Intuit, On Why The Bottom Of The Marketing Funnel Is Not Where You Start
In this enlightening episode, we dive into the riveting career journey of Lara Balazs, the Chief Marketing Officer at Intuit. Lara shares valuable insights drawn from her experiences at prestigious brands like GAP, Nike, Visa, and Amazon, culminating in her current role at Into It. The discussion delves into her innovative strategies in tackling recessions, the evolving landscape of branding, and the importance of seizing initiative in the face of elusive opportunities. As a high-ranking female executive, Lara sheds light on her career transition, her unique approach to balancing various roles, and her thoughts on the future impact of generative AI and blockchain in marketing. Listen in for an inspiring masterclass in marketing, leadership, and overcoming adversity.
The Future of Fintech with Lauren Weinberg, Global Head of Marketing & Communications at Square
Lauren Weinberg, Global Head of Marketing & Communications at Square, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Lauren dives deep into her diverse career journey, how Square helps companies enhance their operations, and essential advice for business owners through her new book, Self-Made Boss.
Visa’s CMO Frank Cooper III on finding your own personal sense of purpose
In this episode of the Speed of Culture podcast, Suzy founder and CEO Matt Britton sits down with Cooper III to discuss his outstanding multi-industry marketing career, his passion for helping people develop a healthy relationship with money and how to find your sense of purpose by applying the concept of Ikigai in everything you do.
Finance Marketing Strategies to Bank On with Tyrrell Schmidt, CMO at TD Bank
In this episode of the Speed of Culture podcast, Suzy founder and CEO Matt Britton sits down with Tyrrell Schmidt, CMO at TD Bank, to discuss how TD Bank keeps its promise to be “America’s Most Convenient Bank” across generations, the brand’s omnichannel experience for millennials and the importance of leveraging customer insights.
Staying Innovative in the New Digital Age With Mastercard CMO Raja Rajamannar
Raja Rajamannar, chief marketing officer at Mastercard, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Rajamannar is a transformative business leader.
The Advertising Playbook for Insurance Brands With Garth Knutson Chief Marketing Officer at Aflac
Garth Knutson, chief marketing officer at Aflac, joins Suzy founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss the role of advertising for a health insurance company and how to lead a winning marketing strategy to succeed in the industry.
The Future of Marketing In Web3 & The Metaverse With CoinDesk CMO Jennifer Stranzl
In the latest episode of The Speed of Culture podcast, Jennifer Stranzl, CMO at CoinDesk, joins Suzy Founder and CEO Matt Britton to discuss how Web3, NFTs and cryptocurrencies will revolutionize the world as we know it, and her role in leading CoinDesk to success.