Unpacking the Evolution of XBox & Gaming: Insights from Corp Dametra Johnson-Marletti’s Journey at Microsoft
Discover the transformative journey of Microsoft's gaming division with insights from Dametra Johnson-Marletti, Corporate VP of Gaming Consumer Sales. In our latest podcast episode on "The Speed of Culture," Dametra discusses the evolution of Xbox, the importance of a unified company culture under Satya Nadella, and the future of gaming with AI and cloud technology. Learn how Microsoft's "Xbox Everywhere" initiative is revolutionizing gamer experiences and why diversity and accessibility are central to their strategy. Tune in for a deep dive into the future of gaming and the innovative strategies driving Microsoft's success.
Unleashing the Power of Design: A Deep Dive with Canva's Cat van der Werff on The Speed of Culture Podcast
Discover how Canva, under the creative leadership of Cat van der Werff, has transformed from a startup into a global design powerhouse. In this episode of "The Speed of Culture" podcast, Matt Britton, CEO of Suzy, explores Canva’s mission to democratize design, the integration of AI tools, and their expansion into the enterprise market. Learn about Canva's core values of simplicity, accessibility, and empowerment, and how they continue to inspire creativity and drive innovation. Dive into the future of design with insights on Canva's AI advancements and their vision for social impact.
Airbnb’s Ultimate Destination: Exploring Extraordinary Experiences with Global Head of Marketing Hiroki Asai
In this episode of The Speed of Culture, Matt Britton chats with Hiroki Asai, Global Head of Marketing at Airbnb. Hiroki shares insights on leveraging creativity for brand storytelling, the importance of design in creating memorable experiences and introducing Airbnb's exciting new Icons category.
The Golden Age of Marketing: Insights from Vineet Mehra, CMO at Chime
In the latest episode of "The Speed of Culture" podcast, Matt Britton, CEO of Suzy, chats with Vineet Mehra, Chief Marketing Officer at Chime and one of Forbes' Top 50 Entrepreneurial CMOs. Dive into the golden age of marketing, where real-time customer insights, AI, and advanced measurement tools are revolutionizing the industry. Discover how Vineet transitioned from traditional CPG companies to tech startups, the importance of balancing brand building with direct response, and Chime's innovative approach to financial services. Learn why now is the best time to be a marketer and how to thrive in this dynamic landscape.
Exploring the Future of Marketing Technology with Ivan Dashkov: Puma's Journey into VR and Digital Goods
In a recent episode of the "Speed of Culture" podcast, Ivan Dashkov, Head of Emerging Marketing Technology at Puma Group, shared insights on Puma's innovative ventures into VR, AR, and digital goods. Ivan discussed the collaboration with Meta to create the world's smallest gym, highlighting the potential of VR and AR in revolutionizing consumer experiences. He also emphasized Puma's balanced focus on style and performance, and the brand's successful digital activations on platforms like Roblox. Discover how Puma is navigating the future of digital marketing and engaging the next generation of consumers through cutting-edge technology and strategic partnerships.
Navigating the Creative Journey: Insights from Mandy Rassi, CMO of Michael's Stores
In a recent episode of the "Speed of Culture" podcast, Mandy Rassi, SVP and CMO of Michael's Stores, shared her journey from Procter & Gamble to leading marketing at Michael's. Mandy discussed the evolving landscape of retail media, emphasizing the importance of consumer data and personalized marketing. She highlighted Michael's new purpose of fueling the joy of creativity, stressing the brand's role in promoting mental well-being through creative pursuits. Mandy also introduced MakerPlace, a platform supporting handmade goods and small businesses, reinforcing Michael's commitment to fostering creativity. Explore how Mandy's insights are shaping the future of retail and consumer engagement.
Alicia Tillman, CMO of Delta Airlines: Navigating the Intersection of Technology & Storytelling
Discover how Alicia Tillman, CMO of Delta Airlines, leverages technology and storytelling to keep Delta culturally relevant and ahead of market trends. In this insightful blog post, explore her journey from American Express to Delta, her strategies for engaging Gen Z and Gen Alpha, and her vision for enhancing customer experiences through innovation. Learn valuable lessons on leadership, continuous learning, and building a lifestyle brand from one of the world’s most influential CMOs.
Navigating Financial Literacy and Empowerment: Insights from Nicole Lapin
In an era of unprecedented economic turbulence and rapid change, understanding personal finance is crucial. Nicole Lapin, a renowned financial expert and media personality, demystifies finance to empower individuals in taking control of their financial futures. In a recent episode of "The Speed of Culture" podcast, hosted by Matt Britton, CEO of Suzy, Nicole shared her journey and insights on financial literacy, entrepreneurship, and the evolving landscape of consumer finance. Discover how Nicole's innovative approach and practical advice are bridging financial literacy gaps and shaping the future of personal finance.
Captivating Gen Z: Lynn Teo, CMO of Northwestern Mutual, Shares Her Blueprint for Building Long-Term Brand Loyalty
In this insightful interview, Lynn Teo, CMO of Northwestern Mutual, shares her expert strategies for engaging Gen Z. Discover how relevance, empathy, and innovative digital tactics are essential for building long-term brand loyalty. Learn from Lynn’s unique journey from the agency side to a leading role in financial services, and explore her blueprint for holistic financial planning and effective social media engagement.
How Burger King is Using AI to Engage Customers: Insights from CMO Patrick O'Toole on The Speed of Culture Podcast
In a recent episode of The Speed of Culture podcast, Patrick O'Toole, Chief Marketing Officer of Burger King, shares how the iconic brand is leveraging AI to enhance customer engagement. Discussing the innovative "Million Dollar Whopper Contest," O'Toole highlights how AI technology allows consumers to create and visualize their unique Whopper creations, boosting brand interaction. He also reflects on his extensive experience at PepsiCo and the importance of integrating digital transformation into core marketing strategies. For brands aiming to stay ahead in the digital age, O'Toole’s insights provide valuable guidance on utilizing AI, personalization, and data-driven marketing to drive growth and customer satisfaction.
Addressing Customer Tensions for Breakthroughs: Insights from Christopher Thomas-Moore, Chief Digital Officer at Domino's Pizza
In a recent episode of The Speed of Culture podcast, hosted by Matt Britton, CEO of Suzy, Christopher Thomas-Moore, Chief Digital Officer at Domino's Pizza, shares his insights on how brands can achieve significant breakthroughs by addressing customer tensions. With over 15 years of experience in e-commerce, digital marketing, and brand development, Thomas-Moore emphasizes the importance of understanding and alleviating customer pain points to create meaningful connections and improve customer experiences. He also discusses the role of AI, the importance of personalization, and how Domino's leverages digital marketing and social media to stay ahead in a rapidly evolving landscape. For brands looking to thrive in the digital age, this episode offers valuable lessons on innovation, adaptability, and the power of customer-centric strategies.
Building Customer Loyalty and Adapting to Trends: Insights from Noha Abdalla, CMO of Choice Hotels, on The Speed of Culture Podcast
In the latest episode of The Speed of Culture podcast, Noha Abdalla, Chief Marketing Officer of Choice Hotels, shares her expertise on leveraging data for personalized marketing and enhancing customer loyalty. Abdalla discusses the strategic priorities for Choice Hotels in 2024, including the launch of a new campaign featuring Keegan-Michael Key and addressing key consumer trends in travel. With a focus on guest experiences and innovative marketing strategies, Abdalla offers valuable insights for brands navigating the evolving landscape of the travel and hospitality industry.