
The Art of Failing: Erika Ayers, CEO of Barstool Sports on Failing Fast and Why It Matters to Drive Success
Barstool Sports has managed to successfully preserve and nurture its distinctive cultural DNA. At the forefront of this remarkable journey is Erika Ayers, CEO of Barstool Sports, who joins Suzy founder and CEO Matt Britton on the latest episode of The Speed of Culture to unveil the game-changing elements of a successful company expansion and shed light on the dynamic transformations within the media landscape.
Transforming The Slurpee For A New Generation With Marissa Jarratt, EVP & Chief Marketing Officer At 7-Eleven
In this engaging podcast episode, Marissa Jarratt, Executive Vice President and Chief Marketing and Sustainability Officer at 7-Eleven, discusses her inspiring journey to the top. From dreams of being a Dallas Cowboys cheerleader to a 14-year stint at PepsiCo, Marissa shares her valuable insights into personal and professional growth. The conversation dives deep into her current role at 7-Eleven, revealing how she tackled customer demographics, utilized transaction and customer data, and faced the unique challenges of the convenience store industry. She opens up about her efforts to modernize the iconic 7-Eleven brand, including her successful rebranding of the Slurpee brand and her commitment to sustainability. This episode is packed with practical advice for those looking to emulate her path to success, urging listeners to take risks, embody good behavior, and foster curiosity.
Embracing the Slop With Ally Financial’s Chief Marketing Officer Andrea Brimmer
In this insightful podcast episode, Andrea Brimmer, the Chief Marketing and PR Officer at Ally Financial, shares her journey from the advertising world to the digital banking realm. She provides an in-depth view of the transition of Ally Financial to a digital bank and the subsequent shifts in consumer behavior due to the launch of the iPhone and the COVID pandemic. The episode also delves into the intersection of gaming and financial literacy, exploring the potential of payment models and consumer behavior in esports. Furthermore, it explores the significant changes in NCAA athlete sponsorships and their anticipated impact on college athletics. Key discussions include monetizing Animal Crossing, building digital banks, and exploring the future of finance, gaming, and sports.
Lara Balazs, Chief Marketing Officer at Intuit, On Why The Bottom Of The Marketing Funnel Is Not Where You Start
In this enlightening episode, we dive into the riveting career journey of Lara Balazs, the Chief Marketing Officer at Intuit. Lara shares valuable insights drawn from her experiences at prestigious brands like GAP, Nike, Visa, and Amazon, culminating in her current role at Into It. The discussion delves into her innovative strategies in tackling recessions, the evolving landscape of branding, and the importance of seizing initiative in the face of elusive opportunities. As a high-ranking female executive, Lara sheds light on her career transition, her unique approach to balancing various roles, and her thoughts on the future impact of generative AI and blockchain in marketing. Listen in for an inspiring masterclass in marketing, leadership, and overcoming adversity.
Balancing Tradition and Innovation as CMO of the Fortune 1 Company With Walmart Chief Marketing Officer William White
Discover the secrets behind balancing heritage and innovation at one of the world's most iconic brands, as we chat with William White, Chief Marketing Officer at Walmart. William takes us on his journey from aspiring rock star to marketing mogul, offering invaluable lessons on curiosity, understanding consumer trends, and navigating complex corporate landscapes. Don't miss the chance to learn from one of the best in marketing leadership!
The Speed of Culture Podcast: The Incredible Journey of Kofi Amoo-Gottfried to CMO of DoorDash
Kofi Amoo-Gottfried, the Chief Marketing Officer at DoorDash, shared his incredible journey from growing up in Ghana to becoming a key figure in the marketing world. In this inspiring conversation, Kofi discusses the importance of understanding people and their behaviors, taking risks, and navigating change to build a successful business.
The Intimacy of Data With Tariq Hassan Chief Marketing Officer Of McDonald's
Hassan joins Suzy founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast to dive deep into how the evolution of technology has changed his role as a marketer over time, how data actually allows marketers to leverage a more human approach, and how to create a relatable and meaningful brand.
All Things Beauty All in One Place With Karla Davis, VP of Integrated Marketing & Media at Ulta Beauty
To learn more about Ulta Beauty’s success story, we spoke with its vp of integrated marketing and media, Karla Davis. She joins Suzy founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast to share her approach to establishing Ulta Beauty’s unique brand, driving their growth through loyalty programs and delivering an exceptional beauty experience for their customers.
Adapting to Culture to Drive Brand Success With Daniel Cherry III, SVP & General Manager at Adidas
Daniel Cherry III, svp and general manager at Adidas joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Cherry III shares his insights on building brand success, creating positive change for consumers and the importance of understanding cultural changes.
Redefining Consumer Engagement and Brand Building with Todd Kaplan, Chief Marketing Officer of Pepsi at PepsiCo
Todd Kaplan, Chief Marketing Officer of Pepsi at PepsiCo, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Together, they discuss the growth of AI and Web3, the evolution of content creation, and how context matters now more than ever.
Visa’s CMO Frank Cooper III on finding your own personal sense of purpose
In this episode of the Speed of Culture podcast, Suzy founder and CEO Matt Britton sits down with Cooper III to discuss his outstanding multi-industry marketing career, his passion for helping people develop a healthy relationship with money and how to find your sense of purpose by applying the concept of Ikigai in everything you do.
How Music and Investing Work Together With DJ Mick Batyske
In this episode of The Speed of Culture podcast, Suzy founder and CEO Matt Britton sits down with Mick Batyske—DJ, investor, adviser and speaker at MICK—to discuss how Batyske created a meaningful network through music, current and future music trends, and what investing and music have in common.
Finance Marketing Strategies to Bank On with Tyrrell Schmidt, CMO at TD Bank
In this episode of the Speed of Culture podcast, Suzy founder and CEO Matt Britton sits down with Tyrrell Schmidt, CMO at TD Bank, to discuss how TD Bank keeps its promise to be “America’s Most Convenient Bank” across generations, the brand’s omnichannel experience for millennials and the importance of leveraging customer insights.
How e.l.f. Beauty Became a Gen Z Darling With Chief Digital Officer Ekta Chopra on What It Takes To Get To # 1
In the latest episode of The Speed of Culture podcast, Ekta Chopra, chief digital officer at e.l.f. Beauty, sits down with Suzy founder and CEO Matt Britton to discuss the brand’s unique strategy around digital experiences and innovative consumer trends.
Staying Innovative in the New Digital Age With Mastercard CMO Raja Rajamannar
Raja Rajamannar, chief marketing officer at Mastercard, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Rajamannar is a transformative business leader.
How Budweiser Builds Community and Relevance by Tapping Into Passion Points With Todd Allen, Budweiser’s VP Of Global Marketing
In today’s Episode of The Speed of Culture, Todd Allen, vice president of global marketing at Budweiser, joins Suzy founder and CEO Matt Britton to discuss leading brand marketing initiatives on a global scale. Budweiser launched one of its largest campaigns yet as a global partner of the FIFA World Cup.
How YouTube Drives the Creator Economy With Adam Stewart, Vice President of Sales at Google and YouTube
On today’s episode of The Speed of Culture, vice president of sales at Google and YouTube Adam Stewart, joins our host Suzy founder and CEO Matt Britton. They discuss YouTube and Google’s role in the creator economy and what opportunities it brings creators, advertisers, merchants and users.
How Cadillac Wins at Brand Marketing With CMO Melissa Grady Dias
The auto industry is famous for relying on history and tradition. But in today’s world, that alone might not be enough to appeal to new generations and thrive as a business. For that reason, iconic brands like Cadillac put in a lot of effort to take that nostalgia and power from the past and propel it into the future. To understand what the company is doing to drive those efforts, we invited Melissa Grady Dias, the chief marketing officer at Cadillac.
Brooks Brothers CMO Ken Ohashsi On How a 200-Year-Old Brand Pivoted to Athleisure Wear During the Pandemic
In today’s episode of The Speed of Culture, Matt Britton talks to Ken Ohashi, CEO of Brooks Brothers, about bringing a brand’s DNA into focus. Ken is a marketing expert with years of experience in the retail industry with brands like Aéropostale and the Authentic Brands Group. Having acquired the iconic suit brand Brooks Brothers prior to the pandemic, Ken found himself navigating a new, potential post-office wear world during the Covid-19 pandemic and what that means for a brand synonymous with formal wear.
The Future of Marketing In Web3 & The Metaverse With CoinDesk CMO Jennifer Stranzl
In the latest episode of The Speed of Culture podcast, Jennifer Stranzl, CMO at CoinDesk, joins Suzy Founder and CEO Matt Britton to discuss how Web3, NFTs and cryptocurrencies will revolutionize the world as we know it, and her role in leading CoinDesk to success.