Pamela Forbus, SVP, Chief Marketing Officer at Pernod Ricard North America, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Pamela delves into Pernod Ricard's effort to reimagine its marketing strategy amidst the pandemic, the importance of leveraging data to understand the "what" and "why" of consumer behavior, and how they’re adapting to the consumer-activist and alcohol-conscientious Gen Z.

In today’s Episode of The Speed of Culture, Todd Allen, vice president of global marketing at Budweiser, joins Suzy founder and CEO Matt Britton to discuss leading brand marketing initiatives on a global scale. Budweiser launched one of its largest campaigns yet as a global partner of the FIFA World Cup.