Discover how American Express is transforming from a payments company to a lifestyle brand with Mary Ellen Jelenek, SVP of Global Brand Marketing and Sponsorships, on "The Speed of Culture" podcast. Learn about the evolution of Amex, from traveler's checks to premium experiences, and how the brand leverages data to drive customer engagement. Explore the importance of live sports, the power of exclusive events, and the future of AR/VR in enhancing customer experiences. Stay ahead in the dynamic world of marketing with these insights.

In this insightful podcast episode, Andrea Brimmer, the Chief Marketing and PR Officer at Ally Financial, shares her journey from the advertising world to the digital banking realm. She provides an in-depth view of the transition of Ally Financial to a digital bank and the subsequent shifts in consumer behavior due to the launch of the iPhone and the COVID pandemic. The episode also delves into the intersection of gaming and financial literacy, exploring the potential of payment models and consumer behavior in esports. Furthermore, it explores the significant changes in NCAA athlete sponsorships and their anticipated impact on college athletics. Key discussions include monetizing Animal Crossing, building digital banks, and exploring the future of finance, gaming, and sports.

In this enlightening episode, we dive into the riveting career journey of Lara Balazs, the Chief Marketing Officer at Intuit. Lara shares valuable insights drawn from her experiences at prestigious brands like GAP, Nike, Visa, and Amazon, culminating in her current role at Into It. The discussion delves into her innovative strategies in tackling recessions, the evolving landscape of branding, and the importance of seizing initiative in the face of elusive opportunities. As a high-ranking female executive, Lara sheds light on her career transition, her unique approach to balancing various roles, and her thoughts on the future impact of generative AI and blockchain in marketing. Listen in for an inspiring masterclass in marketing, leadership, and overcoming adversity.

Lauren Weinberg, Global Head of Marketing & Communications at Square, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Lauren dives deep into her diverse career journey, how Square helps companies enhance their operations, and essential advice for business owners through her new book, Self-Made Boss.

In this episode of the Speed of Culture podcast, Suzy founder and CEO Matt Britton sits down with Cooper III to discuss his outstanding multi-industry marketing career, his passion for helping people develop a healthy relationship with money and how to find your sense of purpose by applying the concept of Ikigai in everything you do.

In this episode of the Speed of Culture podcast, Suzy founder and CEO Matt Britton sits down with Tyrrell Schmidt, CMO at TD Bank, to discuss how TD Bank keeps its promise to be “America’s Most Convenient Bank” across generations, the brand’s omnichannel experience for millennials and the importance of leveraging customer insights.

Raja Rajamannar, chief marketing officer at Mastercard, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Rajamannar is a transformative business leader.

Garth Knutson, chief marketing officer at Aflac, joins Suzy founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss the role of advertising for a health insurance company and how to lead a winning marketing strategy to succeed in the industry.