Navigating the Intersection of Creativity and Commerce: Insights from Dmitri Siegel on The Speed of Culture Podcast

Explore the dynamic interplay between creativity and commerce with Dmitri Siegel, Chief Creative Brand and Digital Officer at Urban Outfitters, on "The Speed of Culture" podcast. Dmitri shares his journey through the evolving landscape of retail and marketing, highlighting the importance of balancing creativity with strategic business planning. Key insights include the shift from performance marketing to AI-driven strategies, leveraging real-life experiences for digital engagement, and aligning brand values with business practices.