Speed Of Culture Podcast Interview | Rick Gomez on Target's Evolving Retail Strategy

Renowned retail guru Matt Britton shares valuable industry insights in his latest podcast episode, featuring Target leader Rick Gomez. Rick discusses the importance of adapting to dynamic customer needs and shares key lessons for aspiring marketers. Target's focus on affordability, wellness trends, and omnichannel approach sets them apart in the retail landscape.

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GoGo Squeeze CMO Mark Edmonson On Scaling a CPG Brand in 2023 and Beyond

In the latest episode of The Speed of Culture podcast, Mark Edmonson, CMO at Materne North America-GoGo squeeZ, joins Suzy founder and CEO Matt Britton to discuss marketing in a rapidly evolving environment. Edmonson shares his journey and demystifies the process of growing and scaling a major brand like GoGo squeeZ.

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How Cadillac Wins at Brand Marketing With CMO Melissa Grady Dias

The auto industry is famous for relying on history and tradition. But in today’s world, that alone might not be enough to appeal to new generations and thrive as a business. For that reason, iconic brands like Cadillac put in a lot of effort to take that nostalgia and power from the past and propel it into the future. To understand what the company is doing to drive those efforts, we invited Melissa Grady Dias, the chief marketing officer at Cadillac.

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consumer trends consumer trends

Challenging the Highest Paid Person's Opinion with Data

Get ready to find out how millennials are slaying the HIPPO - the Highest Paid Person's Opinion - and driving businesses to become more data-driven. We dig into how decisions are often made on hunches and gut instincts, and not with data, and how the HIPPO is an equal opportunity destroyer. Hear about real-life examples of decisions made without data, such as the Bud Light bottle label and the Watermelon Oreo, and the consequences they faced as a result.

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Interview w/ Ambition Today

Matt sat down with Kevin Siskar of ambition today to discuss Suzy and why brands need to become more consumer centric for the millennial generation

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