Embracing Disruption: Insights from Kory Marchisotto, CMO of e.l.f. Beauty

In a recent episode of The Speed of Culture podcast, Kory Marchisotto, CMO of e.l.f. Beauty, discusses the brand's disruptive ethos and consumer-centric strategies. Learn how e.l.f. leverages first-party data, embraces digital platforms like TikTok and Twitch, and maintains a strong commitment to values such as cruelty-free practices and fair trade certification. Discover the innovative approaches driving e.l.f.'s success and how the brand stays in lockstep with its community. Explore e.l.f.'s journey from digital native to Super Bowl advertiser and its future in the evolving beauty landscape.