The Future Belongs to the AI-Native Generation: Lessons from the Opkalla Summit 2025
Matt Britton Matt Britton

The Future Belongs to the AI-Native Generation: Lessons from the Opkalla Summit 2025

In October 2025, at the Opkalla Summit in Charlotte, I delivered a keynote on the accelerating collision between artificial intelligence, consumer behavior, and human potential.

The response was electric — not because I said what everyone wanted to hear, but because the truth about the future of business, work, and creativity is both thrilling and deeply uncomfortable.

We’ve officially entered the Age of Intelligence. Every company, every leader, every industry will be redefined by it. The organizations that win in this era will be those that stop viewing AI as a “tool” and start understanding it as a force multiplier for human imagination, speed, and empathy.

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The Future of AI & Finance: Insights from Matt Britton’s Las Vegas Keynote At Beyond The Black
Matt Britton Matt Britton

The Future of AI & Finance: Insights from Matt Britton’s Las Vegas Keynote At Beyond The Black

In Las Vegas, marketing and technology leader Matt Britton delivered a keynote that captured the urgency, promise, and disruption surrounding artificial intelligence. Drawing from his experience as CEO of Suzy and decades spent analyzing consumer behavior, Britton laid out why AI is not just another technological cycle—it is a transformation that will reshape business, education, and daily life at a speed the world has never seen.

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AI & The 2026 New Consumer A To Z
Matt Britton Matt Britton

AI & The 2026 New Consumer A To Z

In his August 2025 keynote at Tapestry HQ in New York City, consumer trend expert and Suzy CEO Matt Britton unveiled his A-to-Z Playbook for navigating the AI era. Drawing parallels between today’s AI boom and the dot-com revolution, Britton shared actionable strategies for future proofing your career and business — from harnessing proprietary data and building AI agents to understanding Gen Alpha, the barbell economy, and the skills that will define the future of work.

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Summer 2025 | State Of AI
Matt Britton Matt Britton

Summer 2025 | State Of AI

In his keynote The State of AI 2025 for Brand Innovators, Matt Britton explores how AI is transforming business, education, creativity, and everyday life. From building internal AI tools to understanding Gen Alpha’s expectations, this talk offers actionable insights on how to future-proof yourself in the era of automation and intelligent agents.

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The 2025 Fashion & Apparel Consumer: A to Z
Matt Britton Matt Britton

The 2025 Fashion & Apparel Consumer: A to Z

Discover how AI, Generation Alpha, and the creator economy are transforming fashion retail by 2025. Learn key trends reshaping the industry and strategies for success in an AI-powered future.

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Millennials & Money: A Global Outlook
Matt Britton Matt Britton

Millennials & Money: A Global Outlook

Oslo, Norway:  Delivered to an audience of  powerful International financiers as part of his European 2017 tour , Matt delivered a talk to make the audience rethink their approach to investing and looking for broader industry undercurrents

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The Inevitable Extinction of Branding | Live From Chicago IL
Matt Britton Matt Britton

The Inevitable Extinction of Branding | Live From Chicago IL

Discover the captivating history of branding, its evolution, and the forces that led to its potential extinction in this intriguing episode. We promise an eye-opening journey as we discuss the significant role social media has played in shaping the way brands market themselves and the necessity for them to adapt in this ever-changing landscape. You won't want to miss this profound conversation on the past, present, and future of branding.

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Most Impactful Millennial Trends
Matt Britton Matt Britton

Most Impactful Millennial Trends

This was a classic rapid-fire presentation, with only 12 minutes to deliver 50+ slides in front of an audience of senior Fortune 500 marketing executives. Matt delivers an energetic review of the year most impact millennial trends and their future implications.

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Amazon's Data-Led Renaissance
Matt Britton Matt Britton

Amazon's Data-Led Renaissance

Matt talks to leaders in the consumer insights space at the TMRE Conference about the growing importance of data and programmatic targeting in a world where purchases of low involvement items continue to shift to Amazon.

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The Class Of 2025
Matt Britton Matt Britton

The Class Of 2025

When the class of 2025 graduates college they will be entering a completely new world. Today’s realities will not equal tomorrow’s opportunities and businesses need to evolve to meet the needs of the consumers and employees in 2025 today. During his keynote at the SMS Summit Matt gives us a few of what the business world will look like in 2025.

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The Future Of Consumer | Live From Brooklyn NY
Matt Britton Matt Britton

The Future Of Consumer | Live From Brooklyn NY

Matt speaks to a room of futurists, innovators, and social influencers about the future state of the consumers. In this fast paced session at the NANO World’s Fair, Matt explores everything from artificial intelligence, machine learning, drone deliveries, and predictive shopping.

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