Biography
Bestselling Author, Entrepreneur, CEO of Suzy, and one of the most in-demand keynote speakers in the world.
Matt Britton is a CEO, keynote speaker, bestselling author, and hands-on AI builder. As Founder & CEO of Suzy, he operates at the intersection of artificial intelligence and consumer behavior, helping the world's largest companies turn real-time insight into action. He doesn't just talk about AI on stage. He builds it.
Matt has delivered over 500 keynote presentations across five continents for organizations ranging from Fortune 500 companies to industry associations and global summits. His approach is built on a simple principle: if you haven't built something in AI, you don't understand it well enough to talk about it on stage. Every presentation blends deep research, real-world business examples, and live AI demonstrations tailored to the audience in the room.
His speaking topics span AI transformation, the future of consumer behavior, Generation Alpha and Gen Z, and industry-specific applications across financial services, real estate, healthcare, media, and more. He has appeared at CES, NRF, POSSIBLE, and hundreds of corporate offsites for companies including Blackstone, Samsung, and Coca-Cola. In partnership with Dale Carnegie, Matt launched the Human by Design training program to help professionals develop the distinctly human skills needed to thrive alongside AI.
Matt's latest book, Generation AI: Why Generation Alpha & The Age of AI Will Change Everything, published by Wiley in May 2025, became a national bestseller and debuted at #1 on Amazon's business book list. The book explores how AI is reshaping childhood, culture, work, and human connection through the lens of Generation Alpha, the first generation raised with AI as a constant companion. Fortune 500 leaders have called it essential reading for anyone navigating the AI era.
His first book, YouthNation: Building Remarkable Brands in a Youth-Driven Culture, was a New York Times bestseller that also debuted at #1 on Amazon, establishing the definitive playbook for understanding the power and influence of Millennial and Gen Z consumers.
In 2018, Matt founded Suzy, an AI-powered consumer intelligence platform that has transformed how the world's leading enterprises conduct research. Under his leadership, Suzy has raised over $120 million in venture capital from investors including The Foundry Group, Bertelsmann Digital Media, H.I.G Capital, Tribeca Venture Partners, fashion icon Kenneth Cole, and NBA star Kevin Durant. Global brands including Microsoft, Google, PepsiCo, Netflix, Procter & Gamble, Coca-Cola, and Nestlé rely on Suzy to validate assumptions, develop products, and build strategies grounded in real-time consumer insight.
Matt is one of the most frequently cited experts on consumer trends and AI, with regular appearances on CNBC, NBC's TODAY Show, Fox Business, CNN, and in The Wall Street Journal, Forbes, and the New York Times. He hosts The Speed of Culture podcast, featuring conversations with the world's most innovative brand leaders, and leads the FutureProof community, a growing platform helping professionals and businesses navigate the AI revolution.
Matt has been an ardent supporter of Pencils of Promise since its founding in 2008 by his close friend Adam Braun. In 2009, his agency MRY built the organization's first corporate-funded school in the village of Pa Suk, Laos. Today, Pencils of Promise has built over 600 schools and impacted more than 200,000 students in underserved communities across Laos, Guatemala, and Ghana. In 2023, Matt was honored with the organization's Innovator Award at their 15th Anniversary Gala in recognition of his long-standing commitment to expanding access to quality education worldwide.
Matt's entrepreneurial journey started in 2002 when he founded MRY (originally Mr. Youth), a digital and social media marketing agency. Over 14 years, he grew a one-person startup into a global operation with over 500 employees, delivering breakthrough campaigns for Microsoft, Procter & Gamble, Ford, Visa, Google, and Coca-Cola. MRY was acquired by LBi International in 2011 and subsequently became part of Publicis Groupe, one of the world's largest advertising holding companies. Mashable named MRY Digital Innovator of the Year, and Inc. Magazine recognized it multiple times among the 500 fastest-growing private businesses in the U.S.
Matt was featured in Entrepreneur Magazine's 30 Under 30 list and recognized in the U.S. 40 Over 40 list in 2018. He holds a degree from Boston University and splits his time between South Florida and New York City.