From Diageo to OLIPOP: David Lester’s Journey to Revolutionize the Soda Industry

In the latest episode of The Speed of Culture podcast, Matt Britton, CEO of Suzy, interviews David Lester, co-founder of OLIPOP. David shares his journey from working at Diageo to launching OLIPOP, a healthy soda brand. He discusses the challenges of transitioning from a corporate environment to a startup, the importance of authenticity, and how OLIPOP quickly gained market traction. Learn how OLIPOP combines nostalgic flavors with health benefits and what’s next for the brand. Discover key insights for aspiring entrepreneurs and brand strategists in this inspiring episode. Tune in for more on staying ahead in the fast-paced consumer landscape.