The Blueprint of HP's Marketing Strategy: Insights from John Koller, Global CMO of Print Digital Subscriptions at HP

In a recent episode of The Speed of Culture podcast, John Koller, Global CMO of Print Digital Subscriptions at HP, discusses the evolving landscape of marketing. With a diverse background in sports, gaming, and tech, John shares how HP is navigating the decline in traditional printing by leveraging its brand strength and exploring new opportunities in subscriptions and digital services. Discover how HP is using advanced technologies like AI to enhance marketing strategies and improve customer experiences. Learn about the future of HP's marketing efforts and the trends shaping the industry.