The 2025 Consumer A to Z | Speed Of Culture Live! event
Dive into the future of consumer behavior with Matt Britton, founder and CEO of Suzy, with this insightful talk. Explore how AI is transforming personal branding, market research, and business strategies. Learn about the barbell economy, where both value and luxury brands like Costco and LVMH thrive, and discover the impact of the creator movement on platforms like TikTok. Uncover post-COVID consumer shifts, including migration trends and evolving family dynamics, and see how digital twins and AI are revolutionizing the entertainment industry. Stay ahead of future trends, such as the gig economy, GLP-1 drugs, and the integration of AI in creative fields. This episode equips professionals with the knowledge to navigate and capitalize on the ever-evolving consumer landscape.
The Future Of Travel ‘A to Z’ A Keynote By Matt Britton | September 2024
Explore evolving consumer behavior in the travel industry in a keynote for the Sonoma County Tourism Association. He highlights generational impacts, AI advancements, and digital trends reshaping businesses. From Millennials and Gen Z to Generation Alpha, Britton explores how technology influences consumer habits. He emphasizes AI's role in personal health and business insights, the shift in media consumption, the rise of digital nomads, and the "experience economy." Britton also discusses augmented reality glasses, AI in daily life, the significance of first-party data, and Zoom's impact on work culture. Discover actionable insights to revolutionize consumer engagement in this compelling episode.
The AI Revolution: Key Insights from Matt Britton's Keynote at the Canadian Music Conference 2024
In June 2024, Matt Britton delivered a powerful keynote at the Canadian Music Conference in Toronto, highlighting the transformative impact of AI on the audio industry. Britton, a renowned expert in understanding new consumer dynamics, emphasized that AI's rapid advancements and accessibility mark a new paradigm in technology. Key points included the AI value chain, practical applications for businesses, and the enduring appeal of traditional radio among Gen Z listeners. Britton urged businesses to adopt AI, focus on ethical usage, and integrate AI into their products to stay competitive. Embracing AI, he concluded, is essential for future success.
Embracing Consumer Centricity | Live From Google HQ
In a riveting keynote talk at Google HQ, Matt Britton, a renowned digital marketing leader, shared profound insights into mastering sales and driving business growth. This keynote was an enlightening journey from his early days as a nightclub promoter to leading a national digital marketing agency, and finally, leveraging AI tools to revolutionize modern sales. Here, we break down the critical points and lessons from Britton’s keynote that can transform your business strategy and elevate your marketing game.