Plugged into the Millennial Market. Matt Britton explains how millennials are changing the way we do business.

The rapid change in technology over the past decade has significantly disrupted the landscape of traditional marketing. Fueled by social media savvy, millennials have seized the reins of consumer power and content creation. Major media companies are still adapting to the changes in status quo while working to keep their brands attractive, relevant and profitable in an ever-changing environment.