Big Tech layoffs mark the beginning of a new era. Matt Britton, author of Generation AI, explains why automation is replacing deterministic work—and how critical thinkers, creators, and problem solvers will define the workforce of the future.

Discover how AI is reshaping the workforce, family life, and personal growth through insights from Billy Bush's interview with Matt Britton on Hot Mics. Matt Britton, AI expert and author of Generation AI, shares actionable strategies on future-proofing your career, creatively integrating AI into daily life, and navigating parenting challenges in an AI-driven world. Embrace AI not just as technology, but as a powerful tool to enhance personal and professional success.

Matt recently sat down with FOX News Cincinnati to discuss how AI is transforming the travel experience for everyday families. The segment offered a glimpse into what I call the Generation AI shift—where smart tools like ChatGPT are not just augmenting life, but powering it.

Artificial intelligence has moved out of the realm of science fiction and into the daily lives of millions of Americans. On June 25th, 2025, Matt Britton—AI expert, bestselling author of “Generation AI,” appeared on NBC News to discuss how AI is fundamentally changing the workplace, what jobs are most at risk, and how both adults and parents can future-proof themselves and their families in an era of constant technological evolution.

Matt Britton speaks to the Schwab Network about th egrowing role of AI in financial services.

I is no longer just a tech trend—it’s reshaping careers, parenting, and culture at large. In this blog, Matt Britton breaks down on NBC News NOW why the fear of job loss and the challenge of raising kids in an AI-powered world have become household conversations, and what we must do to adapt. Based on his book Generation AI, this is your guide to navigating the future of work, education, and consumer behavior

Will AI replace your job—or empower you to thrive? In this blog based on Matt Britton’s Today Show appearance, discover how generative AI is transforming the workforce, what new roles are emerging, and why AI fluency is now essential for career growth. Learn how to adapt, upskill, and lead in the age of automation.

AI is revolutionizing banking—from chatbots to credit scoring. Matt Britton explains how consumers can benefit while protecting privacy in the digital finance era.

Gen Alpha expert and author Matt Britton joins the 2025 CNBC CEO Council Summit to discuss thoughts from his new book “Generation AI: Why Generation Alpha and the Age Of AI Will Change Everything.”

This morning’s appearance by Britton, author of Generation AI and CEO of Suzy, was part cultural reckoning, part parenting intervention, and part crash course in how artificial intelligence is reshaping what it means to grow up, raise kids, and stay human in a tech-saturated world.

At the 2025 AMA Virtual AI Summit, I delivered one clear message: AI isn’t a tool — it’s a total reset. From Gen Alpha’s AI-native mindset to the collapse of demographic targeting, marketers must evolve or become obsolete. The future belongs to those who ask smarter questions, move at the speed of culture, and turn intelligence into action.

Success in an AI-driven world isn’t about knowing how to solve a problem anymore.

It’s about knowing what problem is actually worth solving.

That shift in thinking—from execution to definition—isn’t just a philosophical nuance. It’s a professional wake-up call, especially for creatives like graphic designers, video editors, and digital artists who’ve built their careers on mastering tools and workflows that are now being rapidly absorbed by AI.

And yes, it’s happening faster than you think.

In a jam packed live interview with Segun Oduolowu, a Television Host, Entertainment Journalist, and Media Personality, at the NYC launch event for "Generation AI," author and thought leader Matt Britton delves into the transformative impact of artificial intelligence on Generation Alpha and beyond. Segun, currently the host of Boston Globe Today, guides the discussion in this episode of the podcast, titled "Adapting to AI: How Generation Alpha and Beyond Are Reshaping Our World," capturing the essence of a world being reshaped by technology and offering invaluable insights into the future.

The intersection of business, technology, and culture took center stage at the recent launch party for Matt Britton's groundbreaking new book, Generation AI. The event featured an engaging dialogue between Matt Britton, CEO of Suzy and renowned Millennial and Gen Z expert, and Michael Kassan, Founder and CEO of MediaLink and an influential figure in advertising and marketing. Their discussion unpacked critical insights into artificial intelligence, the shifting consumer landscape, and strategies for thriving in an AI-driven future.

AI is transforming the healthcare industry in real-time. Author Matt Britton joined News 12 NY to share how personalized GPTs, AI diagnostics, and robotic precision are setting a new standard for patient care.

Artificial Intelligence is changing everything — from how we shop, to how we socialize, to how we form brand preferences.

According to a recent Salesforce study, 73% of consumers now expect brands to understand their unique needs and expectations. That number is growing fast.

If you’re not evolving your thinking alongside your customers, you’re already behind.

It’s no longer about simply asking what people want —
It’s about predicting it, personalizing it, and delivering it instantly.

Today, AI is everywhere — from the workplace to the home — yet many still view it as an overwhelming or even intimidating force. Matt makes it clear: AI isn't just another technology advancement like smartphones or social media — it's a complete redefinition of how humans will work, communicate, and create. Its transformative power is unlike anything society has seen before.

Lenny Murphy chats with Suzy CEO Matt Britton about his journey from agency founder to insights tech pioneer. Matt shares how a bold pivot turned a struggling company into a research powerhouse, why blending storytelling with data drives Suzy’s success, and how AI—especially voice tech—is reshaping the future of insights. He also teases his new book Generation AI, exploring how Gen Alpha will transform business and culture.

Generation Beta won’t just grow up with smartphones — they’ll grow up with smart everything. AI won’t be a tool; it’ll be the default. From day one, their reality will be shaped by intelligent systems that learn them better than their parents do. For brands, that means the window to influence starts now — through the Millennial and Gen Z parents making decisions today. Ignore this shift, and you’ll wake up in five years wondering why your brand feels irrelevant.

Millennials weren’t just the first to log on — they were the first to live online. From AOL chatrooms to the first Facebook ads, they built the blueprint for digital life through trial and error. Now, as parents, they’re raising Gen Alpha — the first generation born into a world run by algorithms and AI. The stakes are higher. The tech is faster. And the responsibility? It’s personal. This isn’t about banning screens — it’s about teaching kids how to think critically, question everything, and stay human in a world that’s anything but analog.