Matt Britton Matt Britton

Crack the Code: How to Think Like Your Customers in 2025

Artificial Intelligence is changing everything — from how we shop, to how we socialize, to how we form brand preferences.

According to a recent Salesforce study, 73% of consumers now expect brands to understand their unique needs and expectations. That number is growing fast.

If you’re not evolving your thinking alongside your customers, you’re already behind.

It’s no longer about simply asking what people want —
It’s about predicting it, personalizing it, and delivering it instantly.

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Matt Britton Matt Britton

Gen Z, the Pioneers of the AI Era

Dive into the heart of the AI revolution with Gen Z at its forefront. Understand how the newest generation is not just adapting, but pioneering the AI era, reshaping industries and defining the future of tech

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