Playing the Field with FIFA: How Frito-Lay Approaches Modern Marketing with Brett O'Brien, CMO at Frito-Lay North America
PepsiCo and Frito-Lay prioritize consumer-centric operations. In an interview with Brett O’Brien, CMO of Frito-Lay North America, the focus on transparency, sports marketing, and evolving brand storytelling is highlighted. O’Brien's expertise in marketing iconic brands like Lay’s, Cheetos, and Gatorade is evident. The podcast also delves into Frito-Lay's approach in leveraging global events to engage consumers.
Inspiring Greatness Through Beauty, Confidence, and Well-Being with Esi Eggleston Bracey, CEO of Unilever Personal Care, N.A.
Esi Eggleston Bracey, president of Unilever USA and CEO of Unilever Personal Care in North America, joins Suzy founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They dive deep into Bracey’s inspiring career journey and share mantras to achieve success including being yourself, helping people and creating value for your enterprise.