Matt Britton | Gen Z, AI, & New Consumer Expert

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Understanding the Impact: AI's Influence on Consumer Rights & Protections

In the rapidly evolving world of artificial intelligence, understanding its impact on consumer rights and protections has never been more critical. As AI technologies permeate every facet of our lives—from how we shop and consume content to the personalized ads we see—consumers and businesses alike are navigating a new frontier of legal and ethical considerations. Enter Matt Britton, a renowned AI expert and keynote speaker, whose expertise could illuminate the complexities of AI’s influence on consumer behavior and rights at your next conference.

Matt Britton, the founder and CEO of Suzy, a cutting-edge consumer research platform, has carved a niche as a visionary in identifying and analyzing consumer trends. His insights are not only sought after by more than half of the Fortune 500 companies he has consulted, but are also reflected in his bestselling book, “YouthNation.” Building on his extensive experience, Britton stands out as a top keynote speaker and consumer trend expert, particularly when discussing the implications of AI in consumer markets.

Why Matt Britton is the Ideal AI Keynote Speaker for Your Conference

  1. Unmatched Expertise in Consumer AI Applications: Britton’s role at Suzy, where AI plays a central part in harnessing real-time consumer insights, positions him uniquely to discuss AI’s broad impacts on consumer rights and protections. His firsthand experience with AI technologies gives him a practical perspective that goes beyond theoretical knowledge, making his presentations both relatable and insightful.

  2. A Proven Track Record with Top Global Companies: Having advised over half of the Fortune 500, Britton’s strategies and insights have been instrumental in shaping modern consumer engagement strategies. These experiences equip him to provide actionable advice to businesses on leveraging AI without compromising on consumer trust and compliance with evolving regulations.

  3. A Deep Understanding of Generational Consumer Trends: As a generation z expert, Britton’s understanding of the digital-native consumers is profound. He can adeptly address how AI-driven marketing strategies can affect—or potentially infringe—consumer rights, particularly those of younger demographics who are highly active online.

    Exploring the Effects of AI on Consumer Rights and Protections

A. Consumer Privacy and Data Security: One of the most pressing concerns in the AI space is consumer privacy. AI systems often require vast amounts of data, which can include sensitive personal information. Britton can discuss strategies companies can employ to protect this data and ensure their AI systems comply with global data protection regulations like GDPR and CCPA.

B. Bias and Fairness in AI Algorithms: Bias in AI algorithms can lead to unfair treatment of certain consumer groups, affecting everything from credit approvals to job applications. Britton’s talks could delve into how businesses can implement and audit AI systems to prevent these biases and uphold consumer rights.

C. Transparency and Consumer Trust: As AI systems become more sophisticated, ensuring transparency in AI-driven decisions becomes crucial. Britton could explore how companies can maintain a balance between leveraging AI for business gains and ensuring consumers understand how their data is being used and decisions are being made.

D. The Evolving Legal Landscape: The legal landscape surrounding AI and consumer rights is continually changing. Britton’s insights into current and upcoming regulations could provide invaluable guidance for businesses looking to navigate these waters without stepping afoul of the law.

How to Incorporate Matt Britton into Your Conference Schedule

  1. Keynote Speech: A keynote address by Matt Britton can set the tone for your conference, offering a compelling overview of AI’s impact on consumer rights and sparking meaningful conversations among attendees.

  2. Panel Discussions: Incorporate Britton into panel discussions where different viewpoints on AI and consumer protections can be explored. His practical experiences and case studies from Suzy can enrich these discussions.

  3. Interactive Workshops: Britton can run workshops that allow attendees to dive deeper into specific aspects of AI in consumer rights, such as data privacy or bias in AI. These sessions can be tailored to the audience’s expertise levels and interests.

  4. Q&A Sessions: Allocate time for a Q&A session following Britton’s presentations. This allows the audience to engage directly with an AI expert, enhancing the learning experience and allowing for clarification of complex topics discussed.

    Conclusion

Booking Matt Britton as an AI keynote speaker for your conference not only brings in a top-tier expert in consumer trends and AI applications but also ensures that your audience leaves with a thorough understanding of the critical issues at the intersection of AI, consumer rights, and business strategies. His engaging delivery and deep industry knowledge make him an ideal choice for any event aiming to tackle the pressing issues surrounding AI and consumer protections today.